Helpful Marketing Tips for Busy Entrepreneurs

Like most business owners, you’re a busy person and at times it’s downright impossible to wear all the hats you need to wear in order to make your business successful. We’re here to make your life simpler and this article is going to offer some tips on areas that are no doubt time consuming for you.

Internet Marketing:

What are you trying to accomplish with your online presence? What do you want to do with your website? The answer here is to drive more traffic, but how? When you have developed your marketing plan and begin implementing it, start with one goal. Maybe it’s to get your phone ringing more then make your marketing efforts around reaching that goal.

Set goals – Setting goals for your business is important – but how do you know if you’ve reached them? Set goals are only as good as the plan you have in place to measure them. How are you measuring your business goals?

Competition – Know what your competition is doing. Visit their website and online forums. What are others saying about them?

Blogging – If you aren’t blogging yet – start! A blog is a simple and quick way to begin establishing yourself as an expert in your field, driving traffic to your site and increasing your bottom line.

Social Media in Your Business

There is no question that social media has forever changed the business of doing business. It has changed the way we operate on a daily basis and how we deal with clients, customers and prospects.

Social media reminds us that our grandpa’s way of marketing is no longer a viable way to get your business noticed. Today’s consumers no longer fall for (or even want any part of) the “hard sell”, they want to know that the business they are dealing with – big or small – has a human side that they can learn to know, like and trust.

The best way to establish that “know, like and trust” factor is to reach your customers, clients and prospects on their level. Establish your online presence, reach out and be social!

Email Marketing

If you’re doing it the right way, email marketing can allow you to build a list of interested and responsive readers who look forward to getting your email every time.

But email marketing is more than just throwing together an email and sending it out haphazardly. The process, while simple, once on a set schedule, does take a little effort to put together. You will need to first choose a third-party provider that will help you reach your readers on a schedule. You will also need to know the “rules” of email marketing – no profanity, making sure your message is supported by multiple email clients and that your readers have opted in to receive your emails and that you aren’t sending spam.

The most important thing to remember when it comes to these marketing tips and your marketing efforts as a whole is to be consistent. Marketing is a marathon not a sprint – take your time, do it right and you will come out on top!

Product Creation – Successful Entrepreneurs Develop Their Own Products

There is nothing like having your own product to sell. You can keep all the profits for yourself. If you are selling affiliate product, you have to worry whether the company will remain in business, or whether the rates of commission will reduce or that there is not enough market for those products. In fact, when you have your own product, you can affiliate it and offer commissions for its sale. But in this case also, you get to keep a good portion of the profits.

You can develop products to distribute freely or you can sell them to earn profits. When you distribute freely, you get to build a list which can then be useful in marketing your products. There are 2 requirements of products.

1. They must be wanted by your target audience. You cannot sell something which does not serve any purpose or does not solve any problem. If you find that your customers need information on how to lose weight, you must write an e-book on ways of losing weight. If your target audience wants to know what the great places to visit in Singapore are, you write about that. So where do you find what they want. For this, you must regularly visit internet forums related to your field of interest and watch what people are talking about.

2. The products must be in downloadable format. For instance, if you are writing an e-book, make it available in PDF format which is easy to share and print. If you are making an audio product, create it in MP3 format which is the most widely used format for audio files. On the internet, people want instant gratification. As soon as they sign up to your list, they would expect to get the freebie or the product.

There are many types of products you can create digitally. I will explain about 3 such products.

1. E-book: You can create an e-book which is nothing but your content, organized in chapters and presented with an attractive title. E-books are very popular information products and can be used in a variety of ways.

2. Audio Product: You can record a training session or an interview and develop and audio product. If the interview is long, break it up into small parts and run an email audio course. All you need to do is to give out the link in the email and students will access it from your servers.

3. Screen Capture Product: You can develop products to teach people how to use the internet or any other software product. Use tools like Camtasia to capture screens of the products and add a voice over to explain the navigation.

Developing your own product is the first step to take your entrepreneurship to the next level of success.

Start a Business – Entrepreneurs Here Are 4 Insider Secrets Guaranteed to Help Your Website

In today’s world, almost every type of business from home based business (with no technology or low technology) to large corporations (with high technology) has a website.

Websites are created for a number of reasons including establishing a brand identity, educating new and existing customers and selling your products or services online. In fact, many potential customers will visit your website to learn more about your products and services long before they contact you directly.

Unfortunately, you only have approximately 4 to 7 seconds to capture their attention. Adding personalization to your web site will help you keep them there with the “WOW” factor.

A website that is personalized will immediately develop trust and create confidence with your potential and existing customers. Here are 4 insider secrets guaranteed to help personalize your website:

  1. Add a signature – You can scan your own signature and create a graphic from that image. However for security issues like identity theft you shouldn’t use your real signature. As an alternative use software with some handwriting fonts to create your own unique signature.
  2. Add a picture – You can add a picture of you, your team or both. Adding pictures with a brief bio or a description increases website success which has a lasting effect that lead to higher sales. The trick with adding pictures is maintaining consistency with the size and shape.
  3. Add streaming audio – According to the experts buyers need to hear your voice in order to more effectively sell your products and services on your web site, buyers need to hear your voice, according to experts. There are many audio tools with functions that range from editing your audio files to converting MP3 and wav files. Though the idea is to keep it simple, most products minimum requirements include a microphone, software and training.
  4. Add streaming video – Allowing customers to see your message, products or advertising in a video format offers the same great benefits as with streaming audio. However this format can utilize more space or bandwidth which leads to getting billed extra from your hosting company.

These insider secrets add far more than just a personal touch to your web site. They set you apart which gives your site a leg-up over your competition. The benefits include:

  • showing who you are
  • connecting with customers
  • standing out in the crowd
  • impressing your customers
  • generating more revenue

Personalizing your website goes a long way by building long and profitable business relationships with customers. Adding a signature, pictures, streaming audio and video can increase the time visitors spend on your website.

Comparing Successful Internet Marketing Systems – Expert Tips For the Business Entrepreneur

Comparing Successful Internet Marketing Systems – Expert Tips
 
If you are researching and evaluating the multiple options available to you to build your own home-based internet marketing business, it is imperative that you identify the quality characteristics of the options available to you. 

In this article, a headline review will be given on two of the most respected internet marketing products available today. Both of these products are geared, structured and sold to enable the home-based internet entrepreneur to make money online. This comparison review features YourNetBiz, a premium and multi-layered product package and that of Maverick Money Makers, an exclusive coaching club geared towards affiliate marketing.

Firstly pricing of these internet marketing products is recognized as being at opposite ends of the pricing scale. There are, naturally, specific benefits of each of these product systems which enable the internet marketing entrepreneur to select an appropriate system to match their needs and budget. The Maverick programme is available for a monthly fee of around £40 and for this you have access to a comprehensive training and tutorial library, multiple suggestions, recommendations for affiliate marketing and regular email updates from Mack Micheals, the founder. Once you have purchased the monthly access to the marketing system, you immediately sign up to become an affiliate and can generate a recurring monthly fee for every new membership that you successfully convert. 

The YourNetBiz system is significantly more comprehensive and has four internet marketing product packages ranging in price from around £300 to £1800 one time payment. In addition to this one time payment, you will be required to set up a monthly paid account with a hosting and payment management system. These combined costs can be as low as £20 per month, or double that for premium services. 

The core offer of both of these internet marketing systems is training and practical learning about how to make money online.  Within the Maverick programme, there are literally hundreds of hours of training tutorials, recorded both in audio and video. There is a 24 hour live customer support line enabling issues to be dealt with on an immediate basis. This system provides a very sound initial introduction into the world of internet marketing and how to make money online. 

The YourNetBiz internet marketing system is also prolific in its provision of training materials and resources. One significant difference to acknowledge is that the YourNetBiz product suite is sold directly by existing members who then act as mentors, coaches and training guides to ensure that new members quickly learn the strategies of internet marketing and how to make money online. Within the YourNetBiz premium package, members have access to an exclusive and world-class travel club providing vacation solutions to destinations around the world. 

One additional differentiator is that the YourNetBiz product system has pre-selected a range of digital, informational and personal development products which are exclusively available to all members for retail either as affiliate resale rights, arrangements or private label rights for personal branding. 

Perhaps the most significant difference between Maverick Money Makers and YourNetBiz is the earnings potential and commission structure which relates to the sale of YourNetBiz product packages. As the unit volume required to make a significant income with Maverick is extremely high, so it will take a considerable amount of planning, preparation and effort to generate a sizeable monthly income. With the YourNetBiz package, as the unit values for the premium products are higher, so the commissions earned per sale range between £200 and £1200 depending upon product level. So for successful internet marketing entrepreneurs who can convert sales of the YourNetBiz product suite, the monthly earnings can quickly grow to exciting levels. 

Good luck in your considerations. 

To your success.